2013年10月31日星期四

Digital footprint

This week, we will talk about digital footprint.




Just like in real life, every step we take online offers insight into our people. Even though you can't see it, people are watching. This is the reason why protecting your digital footprint became a more and more important issue. Whatever, to wrap your reputation in virtual bubble-wrap.


Everyone can watch your commands when you comment on a favorite TV show or movie, therefore you need to manage your identity closely and honestly.

As the topic said, to demonstrate how important digital identity management is. Poor DI management can damage, you, your employer, or your brand.


This is a story about protecting someone's digital footprint in difficult economic time.



It’s easy to look at the negative aspects of a digital footprint, but there are in fact some positives as well. There are some point about pros and cons about digital footprint:

Pros:
Fraud or legal issues can more easily be detected
Personalization (like suggested products or related advertising) serves to add value to our use of the Internet
Companies can more easily offer incentives based on interests and needs, sometimes resulting in cost savings

Cons:
Personal data can be used to generate revenue without our knowledge
It can be annoying and distracting to be constantly inundated with advertisements and information
Purchase behavior data may be used as a basis to reduce credit limits or increase interest rates

There are some methods to clean your online footprint:

The lowdown - in brief:
Protect your location > Use a proxy server
Dongles / Mobile devices > Disable location services
Social networks > Turn off the 'where I am' functionality
Wireless networks > Use a proxy server
Photos > Disable the GeoTagging functionality
Protect your preferences > Make browser history private
Protect your personal information in social media > Do not use third party apps
Protect your identity > Turn off facial recognition software
Protect your friends > Hide your contact list
Protect your personal documents > Encrypt your data stored in the cloud


See more on http://www.ikeepsafe.org/digital-citizenship-2/your-digital-footprint/

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